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Procter & Gamble profits dip, sees 'strong' 2H 2014

  • (New York, USA) - Procter & Gamble Friday reported a 15.5 percent drop in quarterly earnings on essentially flat sales, but shares rose after it forecast "strong" earnings growth in the next six months.


    Net income for the second quarter of fiscal 2014 at the consumer products giant came in at $3.4 billion on $22.28 billion in revenue, down from $4.1 billion on $22.18 billion in revenue in the year-ago period.


    The October-December results equated to earnings per share of $1.21 excluding one-time items, a penny above analyst expectations. Revenue fell just shy of analyst projections of $22.34 billion.


    P&G noted the decline in net income in the second quarter followed gains in the year-ago period bolstered by the sale of its Italy bleach business and its purchase of the remaining part of its baby care and feminine care joint venture in Spain and Portugal.


    The second quarter was also negatively impacted by changes in foreign currency levels, said the company, whose global portfolio of brands include Ariel and Tide detergents, Bounty paper towels, Crest toothpaste and Duracell batteries.

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    Ariel Detergent Usa - Recent Articles

    How Much Of P&G's Ariel Laundry Detergent Should You Really ...

  • Here’s a quick quiz: If you use Procter & Gamble’s Ariel USA laundry detergent, should you use 1/2 cup, 1/4 cup or 1/5 cup of detergent for a medium-size load of laundry?

    Our clean cousins at Consumer Reports, who have warned against “overdosing” on laundry detergents in the past, decided to answer that question after finding that the Spanish-only instructions on the Ariel package recommended 1/2 cup, which CR’s testers thought sounded like a bit too much for lavadas medianas

    We contacted P&G’s customer service for verification, starting with the English-speaking number. At first, the representative said the … measurements were correct. But when we pressed further, a supervisor came on and told us we should actually use 1/5 cup for a medium load. Next we called a Spanish-speaking representative, who added to the confusion by instructing us to use the scoop included with the product. When we explained that there was no scoop, the rep agreed to send us one in the mail. With this scoop, we were able to measure the proper amount of detergent–about 40 grams for a medium load–less than 1/4 cup. That’s nearly half as much detergent as what a consumer will likely use following the current ArielUSA instructions.

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    Source: How Much Of P&G's Ariel Laundry Detergent Should You Really ...

    Ariel Detergent Usa
    Best books
    Advertising Management Text And Cases Advertising Management Text And Cases

    Creator: U.C. Mathur | 2005-01-01 Let us examine the two most important detergents, Surf Excel and Ariel. It may be worthwhile to note that while each claims superior product, it is the distinction brought about by their advertising campaigns, which makes the difference. Publisher: New Age International


    Creator: SANJAY MISRA, P. K. YADAV | Business & Economics - 2009-01-30 To gain entry in the Japanese market, it initially marketed products that have been successful in the U.S.A., Europe and Latin ... P&G came out with a new laundry detergent called Ariel (incorporating its best worldwide detergent technology), ... Publisher: PHI Learning Pvt. Ltd.

    5th World Conference on Detergents, Reinventing the Industry: Opportunities and Challenges 5th World Conference on Detergents, Reinventing the Industry: Opportunities and Challenges

    Creator: Arno Cahn | Science - 2003 Marie McNeely Saatchi & Saatchi, New York, New York, USA Abstract Humans soil. Humans ... As a global director of Tide and Ariel advertising for Saatchi & Saatchi, I spend my working life listening to consumers talk about laundry. So, yes, I ... Publisher: The American Oil Chemists Society

    International Business, Theory and Practice International Business, Theory and Practice

    Creator: Ehud Menipaz, Amit Menipaz | Business & Economics - 2011-03-17 ... to around $1.5 billion, attributed to the lack of M&A deals and the fact that large investments were going to the USA. ... In 1990, P&G Egypt constructed the biggest synthetic detergent tower of its kind in the Middle East to produce Ariel, the ... Publisher: SAGE

    Born in the USA, The Book of American Origins Born in the USA, The Book of American Origins

    Creator: Trevor Homer | History - 2009 The Book of American Origins Trevor Homer. Procter & Gamble, based in Cincinnati, Ohio, sells its household consumables throughout the world. Its brands include Ariel washing powder, Gillette razors, Pantene hair treatment, Oral ... Publisher: Skyhorse Publishing Inc.